nnOnly a decade ago few people would undergo considered applying for a job on the internet and few employers gave them much opportunity to try. But now it’s a world of automated searches keywords and résumé scanning. More than 10 million Canadians perused on the web job sites in September alone according to comScore Media Metrix in Toronto. In the U. S last year employers spent $5.9-billion (U. S.) to air their job openings; that merchandise is expected to hit $10-billion in just four years. So how to navigate your CV through the Web?nnWhen it worksnnAbout three weeks ago. Toronto resident Laura Stacey headed home early from her job as an accounts receivable clerk for an electrical distribution affiliate. For more than a year she had been trying to move the feeling that she was working in the do by industry. The passion just wasn’t there nnSo on a lark she fired up Workopolis com and looked around. A job at G. A. P Adventures Inc. an adventure jaunt affiliate in Toronto was looking for someone with her background. Ms. Stacey immediately wrote a adjoin letter uploaded her résumé and sent it off. Within an hour she got a label from HR and within a week she was hired nn”The supervisor said she just had a good vibe from reading my résumé,” Ms. Stacey says nnIt’s about key wordsnnIn fact it was probably something more cover than a feeling that got her moved to the continue of the (virtual) pile. To get your résumé read by real people you must first hit the books how to calm the forge nnMany companies particularly huge IT firms insurance corporations and banks that acquire thousands of electronic résumés a year and be to cut down on manual labour and cover use software that sort through the bits and bytes to pick out relevant key words nnHere’s how to jump the virtual queue alter out of the starting furnish: Include hot key words right at the top of your cover letter to consider professional designations educational background and above all pertinent skills. If the job posting says successful candidates should have an MBA and be a crackerjack mediator alter sure your résumé parrots that. Some firms search by former job titles as well. And again specificity is key. For dilate if a company is trying to contract a senior marketing manager a résumé or adjoin earn that clearly echoes this is more likely to get a look-see than the next person who says they “worked for five years in marketing and PR.”nn”Keywords and specifics that demonstrate your capabilities achievements and past experience are crucial to getting an employer’s attention,” says Remy Piazza managing director for CareerBuilder ca an on the web recruitment place based in Toronto nnSarah Twomey media relations specialist for the Human Resources Professional Association of Ontario hired a go instruct a few years ago when she was looking for a job. She discovered just how much that rules of the game had changed. No longer were employers expecting a gorgeous looking résumé - now they wanted a shorter more targeted document nnThink one swift sentence to express who you are another that lists your skills that are most relevant to the job you are after and finally one or two sentences that depict how you made a million bucks for your former employer. Then go into the specifics. And do not forget those key words nn”You’re not writing a six-paragraph cover letter any more,” she states. “Think about how people construe on the web. They scan so it has to be bunco sweet and to the inform.”nnAnd here is another tip she learned: In your résumé’s footer add pertinent keywords in a white font. No one sees it’s there but the computer’s sort mechanism picks it up nnKeep it personalnnThe personal touch comfort has its place change surface in cyberspace especially after you make the keyword cut. Julia Rosien senior travel editor for Web company eMedia Interactive Inc. in Guelph. Ont. found her job on the world wide web measure year. She was an aggressive searcher shooting out at least 50 résumés in three weeks. Her years of experience as an editor certainly helped her cause (she says about 25 per cent of the employers she targeted contacted her for more information) but so did the way she presented herself onscreen nnHer advice? Always add a few words in the comments field or in your cover earn that offer a window into your personality nn”My adjoin letters were a lot more chatty and I used down-to-earth language,” she states. “I wanted to give what kind of person I am not just what my credentials are.”nnAfter you hit sendnnApplying for a job on the web does feel a tad soulless. You pay hours honing your résumé and adjoin letter and then touch send not knowing if it will ever be construe. But Kristine Remedios senior manager for experienced contract recruiting at KPMG LLP in Toronto assures that electronic résumés get to the alter people. As they are sent they’re flagged and delivered to the recruiter handling that job examine. Applicants also receive an automatic say stating their job application was received nnAnd if you make the cut you can evaluate a real person to give you a label nn”We have not replaced the human side with technology. A recruiter comfort spends time on the telecommunicate with candidates. They still converse face-to-face,” she says. The difference is that instead of sifting through a stack of résumés looking for the alter person for the alter skill set a personal takes the first kick at the can nnMany more large corporations such as KPMG. Microsoft Inc and Hewlett Packard (Canada) Co. make it change surface easier for its HR staff. It asks candidates to fill out a prescreening questionnaire that helps remove candidates out nnThey have to states Richard Ward a recruiter and talent scout for Atrium Talent in Toronto. “As a recruiter you get inundated. For whatever reason people bear on for the job even when they are not qualified. This is why companies contract recruiters - you undergo to filter through hundreds of résumés,” he says nnThat is what Patrick Sullivan president of Workopolis com in Toronto says he hears. “The No. 1 complaint we comprehend from employers is it’s too simple to bear on for a job,” he says nnBut is it safe?nnSecurity is obviously key when posting personal information on the world wide web. Despite beat efforts to install firewalls encryption levels and other security measures databases can still get hacked or as in the inspect of retail clothing giant Gap Inc. stolen nnIn September. Gap announced that a laptop containing personal information from approximately 800,000 job searchers was stolen from the offices of a third-party vendor that managed job applicant data for the affiliate. This news came on the heels of another breech at Monster com in August in which 1.3 million members had their personal data exposed. Then there are the bogus companies that enumerate jobs in order to interact data from unsuspecting candidates. They are out there change surface though obviously in the minority. Mr. Sullivan states nnProtect yourself from identity theft. Never include your social security be on your résumé and act any other personal information you do not be others to see personal nnLanding the jobnnA 2005 analyse by Mintel International Group Ltd. discovered that 43 per cent of respondents had some success in their on the world wide web job searches either by scheduling an converse or being hired for a full- or part-time job nnAt KPMG on the world wide web recruiting is the tighten’s No. 1 hiring drive. Ms. Remedios says. A beat 36 per cent of the people it hires go from on the web postings. Referrals are a distant second at 20 per cent nn”We hire on the web because it works,” she states nnUltimately the core of employee recruitment is still the same as it’s always been: If all goes well the best candidate gets the job nnMs. Twomey states change surface though her career coach helped her perfect and update her résumé it was her gumption that got her employed in the end. Once she decided to leave a go in bilingual IT support for PR she started volunteering networking and getting involved in her professional association. By the measure she started making the rounds with her résumé people knew her label nn”Because of that. I was able to get my name at the top of those heaps,” she states.
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